CoP types

The history of Type

The importance of chronologies

why do we work the way we do? Its so that can develop our own practices, learning from the past helps a lot in order to gain new ideas and develop them.

we all as artist have to have an opinion which allows us to think about ways to change or improve something.

typography is far more than just a subject, and comes in many forms in our day and age, even before the modern era we live in.

modernists think of rules and principles for typography, its all about "getting things right"

type can be visual not just spoken, this is shown on posters, animations and webdesign and many more formats. most of typography is about the visuals of the fonts used which gives you an idea of what the product we are viewing is going to be like.

type is based of language, many characters/symbols could mean anything.

the letters are just symbols (which are sounds) and each letter came from images,  these all happened over 2000 years which made the alphabet.

Many years ago, back in the stone age it used to be just spoken word which then people started to document these stories.

There is a while range of ways to visually change a letter from an aural sound, taking written form and then making it a visual understanding. by 1450 we went from images to writing letters.

Europe was getting fixed language at the time, Gutenberg was a man who made the move to printable format.

Their are classifications of what the type looks like.

1870 William Foster introduced the Education act which had influence many to start to educate them self to learn how to read and try to start working on producing some form of writing.

1919 Walter Gropicus introduced form which is visual aspect and function which was print format, form was traditional written letters which was like Romain fancy writing and function as the print was standard lettering .

Designing something for mass production all started with Bauhaus, we would of not had anything like print if art did not connect with industry.

Halvetica  was made mainstream because it was clear and easy to read. type focuses to display eg logos. type is used in many ways

Microsoft produced a similar if not copied Helvatica with Arial.

1990 Steve Jobs made the first computer called Macintosh which had a keyboard and mouse,

type started to get made into type design because you could produce curves using vectors, so now we can do this what can we form form type.

Type maybe visual but we go back to what we want to say using spoken word. so we have to control what we are saying.

1994 Viocent Camare Made our wonderful most really simple but boring looking comic sans. apparently its for people with reading disability but is not scientifically proven.

we as artist have to have a certain way of thinking which we need to stick to and keep on adding ideas to help us make our own way of thinking. design is a tool which can change the world.