triangulation & Harvard referencing

1.

All three manifesto's raise the point up about how as designers we have been been placed a side or rather been working in the industry doing pointless things such as creating advertisements which limits our creativity. Ken Garland, Adbusters and Tibor Kalman point this out by saying

'The work of those who have flogged their skills and imagination to sell such things as: cat food and stomach powders'(ken Garland)

'Encouraged in this direction, designers then apply their skill and imagination to sell dog biscuits and designer coffee.'(Adbusters)

'Individual passion, and have been relegated to a role of corporate servitude, carrying out corporate strategies and increasing stock prices'(Tibor Kalman)

As you can see by their quotes above, they all formulate a connections as to designers are not able to make their own things and are made to work with companies doing basic things, this as said previously stops their creativity and places them to be as nothing more then a designer in the industry. 

2.

A generic animation which industries do to get a simple advertisement across always try to convey basic things. One example of this is Qantas Ad- typography which showcases a the earth and a plane and talks about traveling. this simple little ad works with the Tibor Kalman manifesto because the animation is simple but lacks imagination which the manifesto talks about in the quote above which is for designers to carry out plans to increase in stock prices.

3.

The First things first manifesto by Garland mentions numerous amount of times as to how designers work with limitations to what the company or industry tells them to do 'working in the advertising industry are wasted on trivial purposes' and we should not be wasting our skills said here,' We think that there are other things more worth using our skill and experience on.' basically we are in a time that we want to use our skills of design for our own purposes which we can go about using our imagination to create what ever we want.

4.

All of these manifesto's are all arguing about how the industry works and that we need imagination to do what we want rather then follow an industry that limits our 'imagination' to 'increase stock prices' by making things such as 'cat food' or 'sell dog biscuits' and that in the future there will be a place for design which stops 'gimmick merchants, status sale men and hidden persuaders.' Designers should be free to imagine and create for them selves.