Garland, first things first manifesto mentions "stop wasting talent" as its important in life within our own practice and in the industry. The industry has always needed creatives to help imagine most products, for example, a car company called BMW or even a clothes company called Nike have logos that have been designed by a creative in a way to be recognised instantly.
Adbusters invented Culture jamming, and are a capitalist company that follow a pattern of jobs, that has been trapped in the system. it's a consumer against itself using memes. We become part of the problem which stops everyone looking at the real problems of the design. which I never really noticed.
Victor Papanek, stated that designers have talent, that should not be wasted, and those companies use a system that was designed to make consumers keep buying the products. one example is having a tv that stops working after a certain amount of years which is done by having the chip's inside fry, leaving the buyer no choice but to get a new TV.
"Doing you art to the best of your abilities" is what William Morris stated, making craft can be used as a political weapon. he also mentions how awful the system is where the producer does not care about the product and that its only for the profit. No love for the craft becomes a pointless object.
Globalisation spread the system of sharing and being equal amongst everyone which was to make everything progress better, one Organisation that spread this was the Bauhaus as it had a system that made everything fair and equal in its own way. they thought on a human level, A situation to explain this is a Police officer and a miner are not alike, but both are trying to get on with their life's trying to make a living.
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